13. Description of the core message of your event and key topics to be covered (c.100 words):
Many businesses own or develop technology that they either cannot find an application for, or don't appreciate the value of. By the application of various analytical techniques, those businesses can be assisted to identify the technology that they own, find a commercial application for it, protect it and take advantage of incentives such as R& D tax credits and Patent Box. This event will show SMEs how to do that.
14. Does the event have particular local relevance?:
15. If so, please indicate what this is:
Funding is available of up to £5k through support from University of Northumbria to assist SMEs in the North East to uncover the value of the IP that they have in their technology.