4 hours - 7.30pm - 11.30pm
17. What will the format of your event be?:
Performance and interactive exhibition with various hands-on activities and visuals
18. Please give any details about the format of your event you feel are relevant.:
The event will have a similar format to the ‘End of the World’ party in Aberdeen The public engagement aspect will have a similar tone to ‘Guerilla Science’ initiatives Tickets will be booked in advance so that targeted marketing initiatives can be put in place if needed There will be a £5 cover charge
20. Venue requirements:
we will be sourcing our own city centre venue Likely venue is Star and Shadow Cinema. Other potential venues include Hoults Yard, Castle Gate’s The Turbine Hall or (if scheduled on the Thursday), World Head Quarters. Requirements includes bar licence, music licence and minimum capacity of 200. We particularly want to use a ‘non-science venue’ to attract a more diverse audience.
13. Description of the core message of your event and key topics to be covered (c.100 words):
• Electromagnetic Pulse Party is an experiential late-night event targeted at adults, specifically 18-34 year olds. • The event will combine DJs, performance, interactive installations and playful science. • The event aims to widen participation by targeting young adults that may otherwise be unengaged with the British Science Festival. • The hope is that the ‘opening party’ will act as a ‘gateway experience’ into other science events within the main programme – this can be evaluated as participants’ emails will be collected when booking tickets online. • The majority of the science content will be based on the electromagnetic spectrum – this will be determined during focussed R&D in Spring 2013. It is envisioned that this will include tried and tested activities such as ‘interactive light painting photography’ and new engagement ideas such as ‘bee eyes’ – this would be blacked out truss structure with various flowers in scientific bell jars, light would alternate between visible light and UV light showing how flowers appear differently to humans and bees – see http://www.naturfotograf.com/UV_TARA_VUL.html#top • We will build upon the success of the ‘End of the World’ party in Aberdeen, replicating what worked particularly well such as the collaboration with the art students for adding theatrics and creating engaging and relevant event dressing. • The event will have a grass-roots community feel but with high production standards, including audiovisual installations and projections. • The music/performances will likely be a key motivation for the ‘typical non-science attendees’. It is envisioned that local DJs/bands will play the majority of the evening but the headline performance will be a UK modern Theremin player such as Nicola Percy/ Miss Hypnotique. The music policy for the evening will be ‘accessible experimental electronic music’. It is envisioned that one of the interactive installations will explore sound waves engaging attendees in how a Theremin works. We have identified science communication specialists in Manchester with whom we would work with to create and deliver this sound installation. • If budget allows, the main ‘make and take’ will be branded flashing LED badge that participants will make themselves, learning basic electronics and soldering skills.
14. Does the event have particular local relevance?:
15. If so, please indicate what this is:
1. As part of the project’s R&D, we will seek to include local examples of research linking to the theme – for example, the interpretation alongside the ‘bee eyes’ installation outlined above could also include reference to Melissa Bateson’s (Newcastle University) research into honeybees and if they experience human-like emotions. 2. Local research scientists will be consulted where appropriate and invited to collaborate/advise 3. We will also work with local art students to realise the project.
22. Do you consider that the event will attract press interest?:
23. If yes, please summarise up to 4 key points you think will be of press interest:
Identified local press is The Crack and Novel Magazine – we have contacts at both and are able to do our own specific event PR if this fits with the festival’s overall strategy. Key messages include: • The official Opening Party/Closing party • An evening event combining DJs, performance, interactive art installations and playful science • Headline performance will be a modern Theremin player • Specific science content (tbc)
24. Do you have any other comments you would like to make or information you would like to include?:
My experience includes event management, marketing and PR. Previous projects and relevant experience: • Newcastle Science Festival (2009-2012) • Maker Faire UK (2009-2011, 2013) • Science City 3-Day Community Roadshow (2012) • The Science Arena at the Live from Jodrell Bank Music Festival in Manchester (2012). With regards to Newcastle ScienceFest, this includes the ScienceFest after Dark adult events at the Centre for Life including 2010 Designer Bodies, 2011 Sex,Drugs and Rock ‘n’ Roll and 2012 Secrets and Lies. A £8k budget is proposed, this includes a £3k development and management fee. The event will include 5 high-quality science engagement activities. The budget also includes a bespoke A6 flier (with targeted distribution) and professional photography which will be available to the British Science Association after the event.
I am the event manager:
I am the event manager
2. Event Manager First Name:
8. Event Manager Telephone number:
0787 2649 708
9. Event Manager Email address:
10. Which of the following areas of science does your event best fit into?:
3. Event Manager Surname:
11. Do you have a preferred day for your event to take place on?:
Saturday 7 September 2013
Thursday 12 September 2013